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GSEARCH Case Study: PowerGen - Renewable Energy
This G-SEARCh consortium case study details PowerGen Renewable Energy's gender-focused marketing campaign in Sierra Leone, which aimed to encourage existing customers,... -
GSEARCH Case Study: INSOTEC - Gender-focused Marketing
This case study examines a gender-focused marketing campaign by INSOTEC, an Ecuadorian microfinance institution, to promote a medical and dental assistance product among its... -
G-SEARCh Social and Financial Performance Indicators
The Gender-Smart Enterprise Assistance Research Coalition (G-SEARCh) is a coalition of six impact investors committed to building the business case for investing with a gender...