In this short article, World Economic Forum outlines four ways investors can empower women entrepreneurs by adopting a gender lens approach to investing, drawing on lessons learned by Root Capital's Women in Agriculture Initiative (WAI) over the past decade. The blog offers four key lessons for other investors and makes the case that Gender inclusion is ultimately good for businesses, investors, and global prosperity. An analysis of Root Capital loans found that businesses with greater women's participation have more stable revenues, provide higher returns on investment, and are less likely to default.